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Press release

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Many offices look good –on picture. But as soon as you enter them you are met by a cacophony; sounds of fans mixed with voices, ringtones, and echoing footsteps. At Abstracta, we are committed to the task of creating solutions for more pleasant soundscapes, while at the same time adding visual character to the space. For us, there is no conflict between functionality and aesthetics. We are proud to collaborate with some of the most renowned designers in Scandinavia, and we are happy to present our news for 2017.

COMBO CROSS, design Pia Wallén – separate press release – click here!

AIRBLOOM, design Stefan Borselius
Nature, with its shifting seasons and manifold of forms, is the source of inspiration for Air –Stefan Borselius’ influential concept, developed in collaboration with Abstracta. Hitherto, Stefan Borselius has investigated objects such as snowflakes, cones and leaves. Now, the turn has come to the blooming flower, the most iconic sign of summer. Airbloom is made of moulded felt and is available in 30 colours –the modules can be combined into hanging sound absorbent screens in an infinite number of sizes and shapes.

STITCH, design Stefan Borselius
Whereas Airbloom is thin and light, the screen Stitch is thick and cosy. ”The inspiration comes from sofas, cushions, and padded down jackets”, says Stefan Borselius. Stitch is an exceptional sound absorber in a friendly and welcoming design. In 2017, Stich is also available as a table screen.

SCALA, design Anya Sebton
Scala is a playful paraphrase on corrugated iron, designed by Anya Sebton. With its wave-shaped moulded felt, Scala offers a simple and imaginative way to efficiently reduce the level of noise and to add character to the space. This year, three new versions of Scala are introduced: a floor screen, a table screen, and a hanging room divider. The new screens are covered by felt on both sides. For the floor- and the table screens, Anya Sebton has developed stands, composed by steel pipes, which highlight the spontaneous manner of the design.

MYHIVE, design Poul Christiansen
”Flexibility” is a keyword for Poul Christiansen’s elegant and simplistic concept My Hive –a hexagon-shaped workstation with height-adjustable desk. The desks are made to be combined together into dynamic patterns. Now, Poul Christiansen introduces a more spacious, rectangular desk to the concept, thus making the system even more flexible. Just like before, the table-top is integrated into the sound absorbent screens, and both the cables and the mechanism for adjusting height are hidden.

DRAFT, design Daniel Lavonius Jerefeldt och Josef Zetterman (Tengbom)
We are also happy to present the new model of the mobile writing board Draft, with a magnetic white surface for writing on the one side, and a beautiful corkboard on the other. Below the screen is a simplistic drawer in oak. Draft is thoughtfully designed by Daniel Lavonius Jarefeldt and Josef Zetterman (Tengbom architects), with the aim to encourage creativity and spontaneous meetings.

About Abstracta
“With knowledge and experience Abstracta develops products for an inspiring workplace.”
As a pioneer in the field of acoustics, Abstracta has embraced the growing interest in sound absorption and more efficient working environments. Unlike visual landscapes, soundscapes can’t be seen. Sound doesn’t disappear when we close our eyes. The soundscapes that surround us are perpetual and affect us more than we think. Abstracta has used this as its starting point and, combined with the company’s knowledge in this area, has developed products that create effective soundscapes for different office environments. Abstracta is a Swedish company with its own factory in Småland which is home to both production and development. The company has been operating since 1972 and about 50 percent of production is currently exported worldwide. Abstracta is part of Lammhults Design Group.

For more information, please contact:
Åsa van Drumpt, Marketing manager
Phone: +46 472 26 96 00
Cellphone: +46 706 97 26 41

High-res images:
Johanna Ekblad, Marketing coordinator
Phone: +46 472 26 96 49